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SKU (Stock Keeping Unit)

The SKU is the atomic and operational entity of Webround Commerce. If the Product is the template and the Variant is the aesthetic declination, the SKU is the final purchase option. It is the only element that possesses a physical existence in the warehouse and an economic value in the cart.

Without a SKU, a product can be neither priced nor sold.

Operational and Logistics Management​

The SKU dives into the technical details required for checkout and synchronization with external systems (ERP/Logistics):

  • Codification: Each SKU can have a unique SKU code, an EAN (barcode), and an MPN (manufacturer part number).
  • Integrations: Supports direct linking to external systems via the Stripe product ID and the Tax code external ID.
  • Stock Control:
  • Reduce stock after purchase: Automates warehouse depletion.
  • Allow negative availability: Enables "backordering" (selling even if the stock is zero).
  • Lead time: Allows communicating the expected availability days to the customer if the product is not immediately ready.
  • Shipping: You can define if the SKU is eligible for free shipping or if it should always force free shipping, regardless of global rules.

Pricing Strategy (Multi-Price & Multi-Currency)​

An SKU is not limited to a single price tag. Webround allows for total flexibility:

1. Multi-Price and Recurrence​

You can define N prices for the same SKU. This is fundamental for hybrid business models:

  • One-Time Price: The classic sale.
  • Subscriptions: Prices with frequency (Daily, Monthly, Yearly, etc.). The same SKU can be sold as both a single purchase and a subscription.

2. Currencies and Markets​

Each price can be expressed in different currencies (EUR, USD, GBP, etc.), allowing you to target international markets with specific price lists.

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You can specify only one price per combination of Frequency and Currency. For example, you cannot specify two different prices for the EUR/one-time combination (price in euros, immediate payment).

3. Comparative Price (Visual Discount)​

The Compare Price is the original price (e.g., €85) that is shown crossed out next to the current price (e.g., €50). It serves to manage the perception of the discount directly on the product page.

4. Taxes: Net vs. Gross​

In Webround, the technical recommendation is always to work with Net prices. The tax rate is not fixed within the price but is determined by the Tax Zone (or Stripe Tax) based on the customer's location. If you set gross prices, be aware that the implied tax will only be correct for your primary market; for multinational sales, calculating based on net + tax zone is the only way to ensure correct accounting.

Quantity Discounts (Tiered Pricing)​

Webround allows you to automate volume-based discounting directly at the SKU level. This function automatically sets the correct price in the cart when certain thresholds are reached.

For each level, you can define:

  • Range (Min/Max): The number of units required to activate the discount.
  • Discount Type: Can be Percentage (e.g., -10%) or Fixed (e.g., -€5).
  • Rounding: A powerful tool to maintain "commercial" prices even after the discount (e.g., rounding the price to end in .99 or .90).

Final Relationship​

Remember: SKUs are children of Variants, but their "matrix" (e.g., available sizes) is defined by the Options set on the parent Product. This structure allows you to create a "Red" variant and generate all SKUs for sizes S, M, and L in one go, each with its own independent stock and price.

Automation

Use the SKU generator on the product to generate all SKUs and use the same tool on the SKU to individually manage the chosen option.